Why an NFT Pre-sale?
Game studios seeking to create new games often find themselves in need of funding. One of the most prevalent sources of funding for game studios comes in the form of publishers. We want to give you a quick view into how game studios raise money from publishers and the intricate relationship between the two.
Game studios can raise capital from publishers in multiple ways, with one of the most common routes being through a traditional publishing deal. This arrangement allows the publisher to finance the game's development in exchange for full ownership of the intellectual property rights.
In addition, the publisher will handle the game's marketing and distribution, with the game studio's role confined to development.
Another avenue that game studios can explore is through a distribution deal.
This arrangement grants the publisher the rights to finance the marketing and distribution of the game while the game studio retains full ownership of the intellectual property rights. In addition, the publisher is entitled to a percentage of the revenue generated by the game.
A third option for game studios is through a co-publishing deal. Here, the game studio and the publisher finance the game's development, with the game studio retaining full ownership of the intellectual property rights. The publisher handles the game's marketing and distribution, sharing revenue between the game studio and the publisher.
The relationship between game studios and publishers can often be complex, as publishers have the financial means to finance game development yet possess considerable power over the creative process.
Publishers may impose deadlines and provide creative guidelines, which can lead to disagreements between the game studio and the publisher. These differences can sometimes threaten to compromise the game studio's creative vision.
The relationship between game studios and publishers is mutually beneficial. Publishers provide game studios with the financial backing and resources to develop and market their games. In contrast, game studios provide publishers with cutting-edge games that can generate substantial revenue.
While working with publishers or even VCs can be a great way to raise money, at Metastudio, we value creativity and fairness; we guide our decisions with a simple question.
Will _____ ultimately be bad for our players?
If the answer is yes, we pass on the offer.
Conducting an NFT launch enables us to bypass the need for a publisher. Rather than using the funds for a single game, we can invest in the studio's overall development for faster growth. This approach also allows us to uphold our creative vision and prioritize the most critical stakeholders, the players.